Direct-Mail Marketing

Learn the Professionals' Proven Strategies for Direct-Mail Marketing!


What You'll Learn

  • The most effective negotiation strategies that convert nay sayers into "yes" men and women!
  • How to relate to prospects and customers most effectively for maximum results. You'll receive guidance in communicating with owners of multiple notes and portfolios, as well.
  • How to become a Note Buyer -- and the profit potential of becoming a major player.
  • How to present a professional image over the phone and in print.
  • How the industry's most flexible funding source can process and fund all of your notes.
  • The best marketing strategy in the note business, the Streetwise Direct-Mail Marketing Program™.
  • How to develop your expertise so that you, too, can become a Note Pro!


What You'll Receive

  • LIVE training conference calls, including expert instruction, interactive “mock” calls with prospects, and smallgroup discussions, so that you can learn with, and from, your fellow students.
  • During the conference calls, you'll also hear Eddie's live debriefings with Streetwise Marketing participants, following their contacts with actual note holders. You'll gain valuable insight from their real-life experiences.
  • Four audio CDs of lessons plus one CD of training and study materials.
  • Home study assignments and peer practice sessions to ensure that your step-by-step learning is progressive and thorough.
  • An invitation to audit future Direct-Mail Mentoring Program conference calls. Listen and learn from others as your own business grows!


Look Inside the Materials

  • Five information-packed CDs, including audio programs and documents
  • Colonial's most effective “Remember Me” sales letters, including initial interest, discount quote with explanation, and follow-up correspondence
  • Additional sample letters addressing specific subjects for targeted mailings
  • Marketing plan template for Note Brokers
  • PowerPoint presentation of a full-day educational seminar for Note Brokers
  • Excel Spreadsheets for tracking daily activities and broker calls


For More Information

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